Opening in 2001, Xtabay Vintage has since been Portland's premier destination for rare and glamorous vintage clothing and accessories. Xtabay has been featured in numerous international publications and was recently featured in Elle magazine as one of the top 20 vintage stores in the country. Owner and proprietress, Liz Gross, approached me wanting a refresh for her outdated branding. Together, we created a logo and print materials inspired by vintage typography but with a modern twist.
The new handlettered mark was inspired by vintage department stores logos from the ‘50s and ‘60s.